Integrity.
I hope no one in your family ever gets sick or injured. You would have to look at what doctors make and hospitals charge and deny the diagnosis.
"Follow the money!!" Clearly they would only be saying it was a heart attack or broken leg so they could charge you a fortune. You would be going to a homeopathic physician or a faith healer, someone without a financial stake in helping you.
And don't take any medications!!! Do you know what they make on those things? Follow the money. They are only selling them because they can charge a fortune.
It's a matter of integrity, intellectual honesty, truly the measure of a man. Stand for something or stand for nothing.