How to insert HTML into your web site.
To insert a web link, do this:
<a href="http://[put the address URL of the web site here]">[put name of web site here]</a>
To insert a photo, do this:
<img src="http://[put the address URL of the photo here]">
[put caption of picture here]</img>
For further information:
Purpose and Placement of HTML Commands
HTML Reference Guide
How to insert special characters into HTML text