The Unconscious Mind: A Great Decision Maker
The Unconscious Mind: A Great Decision Maker
New York Times February 21, 2006
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Dutch psychologists found that
people struggling to make complex
decisions did best when they were
distracted and were not able to
think consciously about the choice
at all. The research not only backs
up the common advice to "sleep on
it" when facing difficult choices,
but it also suggests that the
unconscious brain can actively
reason as well...
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