The Genesis-1 module was lofted skyward atop a Dnepr booster under contract with ISC Kosmotras. The rocket – a converted Cold War SS-18 Intercontinental Ballistic Missile – roared out of its silo from the Yasny Launch Base, an active Russian strategic missile facility.

“That’s one small step for Bigelow…one giant leap for entrepreneurial space,” reported Mike Gold, corporate counsel for Bigelow Aerospace in Washington, D.C. - on hand for the Dnepr liftoff. “We’ve had a successful launch. Of course this is just the first step in what’s going to be a long mission. We’re eager to get more information in regards to the progress of the mission,” he said.

Full story here:

http://space.com/missionlaunches/060712_genesis-1_launch.html

I get a kick out of Bigelow's mission control - complete with cool space
images - and located in Las Vegas, no less!