I agree
A $10 million prize isn't big enough to attract anyone other than toy makers, although I guess that by the standards of the time the Wright flyer would've been considered a toy. I've had the same idea as you Frank. If NASA were to put up a $1-2 billion dollar purse for any company that could produce a next generation launch vehicle, then I believe that major progress would be made in getting into orbit.
Lee, (Let's get the big boys interested in building something)