The headline did a good job of boiling down what "James Butler, director of global monitoring at the National Oceanic and Atmospheric Administration's Earth Science Research Lab in Boulder, Colo." sa…
He said: "The 400 is a reminder that our emissions are not only continuing, but they're accelerating; that's a scary thing,"
From this they made the headline: "Experts: CO2 record illustrates "scary" trend". It does not look to me as if they were creative at all.
