Did you see Minority Report?
How they advertised TO the people. As they passed billboards, the ad changed to reference something particular to them, targeted advertising. That was scary. Well, that is happening as we speak. They learn about us from our credit card purchases, our internet use, everything we do. And then they target us. And it IS effective, don't think it's not.
We're becoming mindless automaton consumers. I don't like it one damned bit.