"Repeat offender Pfizer paying record $2.3B settlement for illegal drug promotions"
http://finance.yahoo.com/news/Pfizer-to-pay-record-23B-apf-1176280604.html?x=0
"...even as Pfizer was negotiating deals on past misconduct, they were continuing to violate the very same laws with other drugs."
"Shares of Pfizer dropped 14 cents to $16.24 in midday trading."
14 cents, eh? almost a full 1% drop! that'll learn 'em, durn 'em.