Equal time
That ice cream will teach more people the names of the Seven Deadly Sins more thoroughly than my second-grade First Communion catechism class teacher, and she was a nun with a ruler.
What the Church needs to do is to agitate for Virtues ice cream flavors (Faith, Hope, Love, Prudence, Justice, Fortitude and Temperence), so that everybody will be able to name them too.
After people know their names, perhaps someone can point out what they mean.
Regards--
Mary Anne